We want to help people invest in their personal relationships.

The biggest investment you can make in those around you.

Self-care is all the rage, but having a strong support system can be one of the most important things we can do for ourselves and our mental health.

At Tita, we want to inspire people to do more for the people they love and show appreciation for always being there.

The small acts of kindness you do today will matter tomorrow.

We curate unique gifts, nice gestures, and activities to do from around the web as well as everything you need to know about gift giving — from how to wrap gifts, what kind of flowers are appropriate for each occasion, to how much you should spend on what age, and more.

Our Values

Inspired by the word "Tita", which translates to "auntie" in the Filipino language, we hold similar to values as the favorite aunt in your life:

Driven by Thoughtfulness: Gifts are more meaningful when they come from a place of sincerity and thought.

Fun and Functional: We try to curate a balance of gifts that are are meant for longevity and meant to be actually used, instead of regifted or tossed immediately after they are received.

Always in the Know: We are always searching the internet for brand new products, staying up to date on trends, and improving our understanding for what's appropriate for various occasions.