Fujifilm created their own variety of instant cameras similar to Polaroid's original called the Fujifilm Instax Mini and it's been growing in popularity over the years. It may be the revival of vintage and a nostalgia with styles from the 90s coming back or it may be because it's extremely easy to use and comes in a variety of fun colors and styles. Either way it's a great gift, particularly with tweens and teenagers who may be too young to own a real digital camera or DSLR. Plus, there's no development processes needed — all they need is the film packs.